The face is undergoing profound transformations. From the heavy use of photo-re- touching on social networks and in advertisement, to influencers whose digital appearance is almost indistinguishable from the real one and androids with increasingly anthropomorphic features, reinforced by an increasingly refined artificial intelligence: such phenomena have brought to everyone’s private and social life daily encounters with artificial faces. Faces that look very different from one another, but that share a common unattainable goal: stopping the passage of time.

Which are the repercussions of the ongoing transformations on interpersonal relationships and society at large?

Which are the effects on our lives?

Will the disappearance of the “old” face be without consequences for our communities?

In a transformation of such magnitude other important elements come into play:

The global scale of the transformations that the face is undergoing, driven by practices such as videographics, robotics, surgery, photo retouching, requires that we ask ourselves some pressing questions:

What is at stake is obviously not the free choice of individual behaviors and modifications, but the fact that such complex experiences are taking place without a widespread awareness and a shared social discourse. Therefore, it is not a matter of issuing judgments, but of starting an urgent reflection in light of the human face being the place where our sense of existence arises. Being aware of this is more essential than ever.

By proposing the element of the face as a heritage of humanity, Volto Manifesto aims to invite everyone to join a shared, collective dialogue on the themes of the uniqueness of the human face, of the digital and physical transformations that are taking place, of the unique role that the face holds for human relationships and the ethics of society.